Marketing Assets
Why is a good design concept so important? As we know specially Social Media has become one of the most important marketing channels. No matter if organic or paid campaigns, a good design concept is the key to make the brand visible but most importantly: memorable. The amount of visual information we get in our social media channels is huge, in a way that, as a brand, it's not only about being there but also about how you show your brand inbetween all these creatives.
My years of experience in different fields of online marketing have given me the resources to create optimised visuals for this purpose. Knowing what the set up looks like, how the campaigns work and what the KPIs are, allows me to better understand the client's objectives.
Posts
Carousels
Slideshows
Banners
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On the other hand, we want to make sure that we're fitting our customers needs, showing them how we can be a solution to what they're looking for, not being overwhelming with unnecessary content.